George Brett to Receive Louisville Slugger Museum & Factory’s Living Legend Award

Press Release

Hall of Famer Honored for Legendary Career and Lasting Impact on the Game To Receive Award November 13

Louisville Slugger Museum & Factory is proud to announce that baseball icon George Brett will be the recipient of the Living Legend Award on November 13th. Since its inception in 2007, the Living Legend Award has recognized baseball greats who have made legendary contributions to the game and society, celebrating excellence, integrity, and impact.

“I’m incredibly honored to be named this year’s Living Legend,” said Brett. “Louisville Slugger bats were a part of my career from the very beginning, and it means a lot to be recognized by a place that’s so deeply tied to baseball’s history.”

George Brett, one of the most beloved and accomplished players in Major League Baseball history, spent his entire 21-season career with the Kansas City Royals and remains one of the franchise’s most revered figures. His accolades include:

13-Time All-Star: Brett was a perennial fan favorite and standout performer.

3-Time Batting Champion: He achieved batting titles in three different decades (1976, 1980, 1990). Brett is the only player to achieve this feat.

1980 American League MVP: Brett hit an incredible .390 that season, leading the Royals to the World Series.

Over 3,000 Hits: He finished his career with 3,154 hits.

Hall of Fame Induction: Brett was inducted into the National Baseball Hall of Fame in 1999 with 98.2% of the vote.

Brett is etched in baseball history for one of the most unforgettable moments in the game: the Pine Tar Incident. On July 24, 1983, Brett hit a dramatic two-run go-ahead home run against the New York Yankees. Yankees manager Billy Martin contested the homer, claiming Brett’s bat had excessive pine tar.

The umpires ruled the home run invalid, sparking one of the most iconic scenes in baseball history of Brett charging furiously out of the dugout in protest. Brett’s intensity, competitive spirit and unmistakable passion for the game have cemented him as a legend in baseball lore.

The official award ceremony will be held on November 13th at the Louisville Slugger Museum & Factory. Tickets for this exclusive celebration will be available at SluggerGifts.com.

Limited Edition Living Legend Bat

To commemorate George Brett’s Living Legend honor, Louisville Slugger Museum & Factory is releasing a special collector’s bat, a replica of the T85 model Brett swung during most of his Hall of Fame career. This limited-edition bat will be autographed by Brett. The bat is priced at $499.99 and includes two tickets to the Living Legend celebration on Thursday, November 13th, plus heavy hors d’oeuvres and drinks.

Bats are now available on SluggerGifts.com

Living Legend Past Recipients

George Brett joins an elite lineup of past Living Legend recipients, including Jim Thome, Derek Jeter, Frank Thomas, Dave Winfield, Andre Dawson, Ozzie Smith, Cal Ripken, Jr., Tony Gwynn, Ryne Sandberg, Johnny Bench, Mike Schmidt, Ernie Banks, Hank Aaron, Frank Robinson, Rickey Henderson and Ken Griffey, Jr..

Louisville Slugger Museum & Factory:

A premier attraction in Louisville, Kentucky, the Louisville Slugger Museum & Factory has drawn over six million guests to its storied halls. Displaying the world’s largest baseball bat and a vault showcasing over 3,000 original bat models, the museum invites guests to experience baseball lore up close and see how the iconic is made from start to finish.

Families, schools, and groups enjoy award-winning tours, interactive exhibits, and personalized bats. The museum was just recently named one of USA Today’s Top 5

Attractions for Sports Fans Readers Poll. For more information on the museum and hours, please visit sluggermuseum.com.