Rodeo Drive is a one-stop shop for all generations, which was exactly the intention of owner Raquel Koff when she opened the boutiques doors 19 years ago.
Marketing and Advertising director Michelle Tasman – Koff’s daughter – conducts all purchasing for the boutique, relying on current trends and gut intuition to fill the store with styles that range from designer sophisticates to trendy, one-of-a-kind fashions to prom dresses for teens.
“We want our women to feel good and be happy, so we’re honest when they ask our opinion,” Koff said. “Our biggest motivator is a well-dressed woman.”
2212C Holiday Manor Center
Photos By CHRIS HUMPHREYS | The Voice-Tribune