National Center for Family Literacy’s 22nd annual conference

Authors James Patterson, C.C. Chapman, plus Viral Video Visionaries
to Speak in Louisville
Louisville-based NCFL makes sessions available to general public

LOUISVILLE, Ky. – (April 15, 2013) The general public can purchase tickets to see best-selling author James Patterson and other keynote speakers at the National Center for Family Literacy’s 22nd annual conference, which will be held in Louisville from April 28 to April 30.

Patterson, author of the No. 1 bestselling Alex Cross detective series <> and the No. 1 best-selling Middle School series, will donate his time to NCFL by opening the National Conference on Family Literacy on Sunday, April 28, at the Galt House.

For the past decade, Patterson has been devoting more and more of his time to championing books and reading. From the James Patterson Pageturner Awards, to his website <>, to his College Book Bucks <> scholarships and his regular donations of hundreds of thousands of books to schools here in the states and troops overseas, Patterson has passed on his passion of books and reading and supported those who do the same.

EepyBird <> , creator of the Mentos and Diet Coke viral videos that have been viewed by more than 150 million people, shares the values of wonder and curiosity upon which the NCFL-created Wonderopolis® was founded. The co-founders of EepyBird, who recently wrote The Viral Video Manifesto, frequently appear as guests on talk shows like “Late Show with David Letterman,” “The Ellen DeGeneres Show” and the “TODAY” show. The presentation by EepyBird on April 29 will incorporate NCFL’s traditional literacy programming along with its technology-based innovations like <> .

C.C. Chapman <> , national social media expert and bestselling author of Amazing Things Will Happen and Content Rules, will speak at the closing brunch on April 30. Chapman has spent years helping people and brands convert passive consumers into passionate, invested advocates. He’s led successful campaigns for many high profile clients such as The Coca-Cola Company, Verizon FiOS, HBO, Warner Brothers and American Eagle Outfitters. Due to the popularity of his book, Amazing Things Will Happen, he was recently featured during a live chat with The Washington Post and interviewed by Martha Stewart Radio on SiriusXM. Following his participation at the conference, NCFL has arranged for him to speak with the Louisville Digital Association on April 30.

Patterson will speak at noon April 28. Cost for the speech and luncheon is $40. EepyBird will headline the banquet at 6:30 p.m. April 29 and will call on banquet attendees to help recreate its famous experiment. Cost for the interactive event, which includes dinner, is $75. Chapman will keynote the closing brunch at 10:15 a.m. April 30. Cost for the speech and brunch is $40.

Held in the spring each year, the National Conference on Family Literacy showcases the ways NCFL leverages the power of the family and people’s innate sense of wonder to ignite a lifelong love of learning. Beginning in 2013, NCFL is partnering with Literacy Powerline, an organization that supports literacy coalitions across the country, to present the conference.

To register for one or all of the speakers, visit

If you’re interested in attending the entire conference to learn from national education experts leading in-depth sessions, visit  . The cost for registration is $530.

Event Details

Date: Apr 28, 2013
Starts: 6:30 PM | Ends: 6:30 PM
The Galt House Hotel,
140 N. Fourth St.
Louisville, Ky